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Systemic Theories. Naked Conversations: How Blogs are Changing the Way Business Talk with Customers Using more than fifty interviews with people at all levels in all types of businesses, these experts demonstrate in a fresh and thought-provoking way how blogs can repair corporate image and rebuild lost trust.
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Kirjoitettu Markkinointi , 6. Uuden aallon markkinointi. At least the book tells that for you. I agree that nowadays we need to be online and in different channels. As everything that starts there is coming later to Finland and as I know we are living the change in this part of online marketing in Finland. There are many companies that have got a lot customers and became more successful by using online marketing. In Finland there are more people who have a blog as a private person.
Entrepreneur, one of the biggest Experts on Web 2.0
Also I have had several blogs, private and also professional, but always just for short time. In the book they said that there are differences between cultures and blogging. How is actually the blogging culture in Finland or is there at all it?
I think there is, there is even strong culture for it and strong networks behind it but more in private part of the life than in professional. In Brazil people are also really good in networking, but face-to-face not via blogs. Is the social media culture and networking there already part of the Finnish culture? Our challenge in this common blog might be also exactly the cultural differences by blogging. I have rewritten my website for the 3,, time.
Robert Scoble, Famous Blogger, Scobleizer, & Author, Naked Conversations
Good-bye broadcast, Hello, conversation.
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